About jenny

This author jenny has created 16 entries.

Online Business

Starting online business involves making informed decisions on key legal issues as well as considering some specific for the Internet business itself. The success of a business venture depends on the potential of the new idea, on the talent and management skills of entrepreneurs, successful business model and executable business plan, technical expertise of leading team,efforts and passion in the project implementation, and also knowledge on the legal framework for business in order to be put on the

The Terms For Of Use Of Mobile Application Are Mandatory

Following guidance and recommendations of Google in regards to site optimizations, marketers have unanimously ordered: Make own mobile apps! They are right. Not only because of Google (see our post about their new requirements, here ). Not just because others do so or because the marketers adore to talk imperative, but mostly because of the inexorable figures. They are as follows. 80% of Internet users own a smartphone The worldwide smartphone market grew 13.0% year over year in 2015 Q2, with 341.5 million shipments, according

Иновациите и правото

Иновациите и правото Предизвикателства пред стартъпите за закрила на иновативни проекти “Бързината е вид екстаз, подарен на човека от техническата революция.” Милан Кундера | Бавността Мобилните технологии, безпрецедентната свобода в споделянето и достъпът до нови пазари в практически всяка точка на света, разшириха границите за пренос и монетизиране на идеите в успешен бизнес.

Trademark infringement in keywords advertising

The use of keywords as marketing tool has become a crucial factor for the successful promotion of business online. Google’s paid referencing service ‘AdWords’ is not only a source of revenue in the billions of dollars but recently becomes the subject of debate in litigation. Keyword advertising may violate trademark rights The Court of Justice of EU with regard to preliminary ruling (Case C-558/08 Portakabin vs.Primacabin) in its judgment defines when the use of trademark within the internet referencing service as a

Why is Privacy Policy so important?

Online entrepreneurs know very well- THE BUSINESS IN THE INTERNET IS RELATED TO MORE OBLIGATIONS AND LIABILITIES THAN IN THE OFFLINE REALITY. Legislative requirements towards e-business are growing exponentially over the main, growing menace in Internet called data security. The confidentiality of personal data and the control over the access and disclosure are key issues for both consumers and vendors of e-services and online sales. Every online entrepreneur must know that consumers are very sensitive in all matters affecting their personal data

Seven key legal issues in the e-commerce

No matter whether enlarges the existing e–commerce or starts a band new business in internet, the online entrepreneur must have a panoramic perspective over the legal framework and detailed look over the traditional and specific legal issues of internet law. The creation of a website is neither the beginning nor the end of the chain of questions for consideration and resolving. The website is only the shop window of the business. This article does not describe comprehensively all legal aspects of

Videogames – this lunar landscape of the law

The video games business is one of the most expanding one in the world economy. We are not surprised it’s almost untouched by the crisis.The video game is a compound term for console, offline games and online computer games, mobile games, etc. These are one of the most complex computer technology applications. For example, a contemporary game contains of 3D software, artificial intelligence, strategy, digital sound effects, original musical tunes and some gadgets like joysticks, game pads, even wheels. The growth

Nutrition supplements e-commerce is at the edge of the law

The online selling of food nutritional supplements and most of all of dietetic foodstuffs is a field with growth prospects which is increasing constantly. The Nutrition Business Journal forecasts the sales profit for 2017 in USA reach more than 3 billion dollars. The online selling of food nutritional supplements and most of all of dietetic foodstuffs is a field with growth prospects which is increasing constantly. The Nutrition Business Journal forecasts the sales profit for 2017 in USA reach more than

Internet and the Law

Information, knowledge and culture are vital for the human freedom and human development. The greatest value of internet – the access to information and knowledge has turned into the biggest challenge for the contemporary law. Many people mistakenly believe that internet is an essentially free zone, terra nullius , but the truth is that the significant part of the information recourses and the content belongs to and is controlled by companies, governments, organizations or is a property of individuals ,

Non-disclosure agreements (NDA) protect your business

The best way to protect your ideas is to keep them secret Every happy business story has a secret to the path to success. If this Is the secret ingredient in sandwiches that you sell successfully, or the way you put together the elements in the built construction objects, or is it a formula for a new drug which is about to be patented, or teaching method with proven effectiveness, it is undeniable that these small or big secrets are the